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from the headline to the prices in order to suit local tastes.

We all know people do business with people they "know and trust".

So how can you convince shoppers half way across the world that
you are reliable and someone they should do business with ?

What I am about to show you will make your business "Local to
the Locals", wherever in the World they might be.

Step #1 - What Is A Split Test
------------------------------

Split testing is a vital task for any Online Business.

By testing different headlines Braden Holtby Canada Jersey , captions, graphics, copy and
prices you can gradually point your business towards better
conversion rates.

A basic split test adheres to these guidelines.

1) You start with a base sales page - This is called the
"Control"

2) Set up a new page for each component you want to test.

For instance set up a new page where everything is the same as
"Control" except the Headline.

Test various components such as price Brad Marchand Canada Jersey , ad copy and bonuses,
each with its own page.

3) Using software, set the test criteria in terms of how long
you want the test to run or alternatively set the number of
visitors you want to visit each page.

During the test the Ad tracker will record the statistics Alex Pietrangelo Canada Jersey , and
you can tell which page converted the most.

For future tests, that page can then become "Control" as you
change another component.

Step #2 - A Shortcoming Of Many Split Tests.
--------------------------------------------

Your Online Business has a big advantage over local Bricks
and Mortar businesses.

Your marketplace is Global.

However, this is also a weakness.

Despite the shrinking of the World Alex Galchenyuk Canada Jersey , depending on what you
sell, people still feel more comfortable doing business with
"Local" companies.

Until now...

If you could tell which specific region converted best for your
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